Research partnerships ensure our research is relevant to industry and government demands.
Our aim is to encourage more focused research activity by moving from a research-push towards a market-pull position. This will result in increased efficiency and repeat business.
As a result Macquarie has set targets aimed at diversifying our funding and strengthening our connections with private industry.
Commercialisation is an efficient means of transferring the results of our research from the University sector to the business or government sectors.
At a specific point in the research process the commercial potential of the research is established and a decision has to be made as to whether intellectual property (IP) protection is required.
The successful commercialisation of a product or service enhances both the University and the inventors reputations within the community and amongst their peers and if it becomes profitable, both parties benefit financially.
A commercial invention can be defined as any product or service that can be protected by law and is potentially profitable for those who develop it sufficiently to sell.